Happy New Year AOBTA®!
2020 is a very special year for the AOBTA®, for two reasons. First, the organization was formed in 1990, thirty years ago. Thirty years ago! That makes this year our 30th anniversary, and we’ll be celebrating all year.
Second, we’ll be using the year to plan for our first convention in a long time. This convention is slated for April of 2021.
Stay tuned, for a wealth of material, on both accounts!
Begin this new year by focusing on the health of your practice!
The Top 5 Blocks to Growing a Full Practice You Love
by Diane Przymus, AOBTA®-CP
You have found a passion and a way to make a positive difference in the world. You know it is needed and you love doing it so much that a part of you would do it for free. You also have done the math and recognize that you could make a great living with this, if only…. you had more clients.
You are not alone. I have spoken and worked with hundreds of bodywork therapists and other healers who struggle to make a great living doing this essential work.
It is not because they are not gifted or amazing at their work. On the contrary. Many of these people are a best kept secret within their community. They are passionate, caring, intuitive, and highly skilled. Their clients love them. Yet they are only serving a fraction of the people they could help.
The clients they could help the most don’t know about them.
How is this possible? Most of them have done some sort of marketing. They have business cards, a professional listing and often a website. Some of them are spending a lot of time marketing, others are trying to manifest a full practice via the law of attraction, and a few of them are avoiding marketing altogether. In any case, they feel frustrated when nothing changes. They may tell themselves they just don’t know enough. However, I have known bodyworkers who have previously launched successful marketing campaigns for other businesses yet struggle to get their own practice off the ground.
What is going on?
FIND OUT BY READING MORE... Open the pdf version